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Built to Sell: Creating a Business That Can Thrive Without You

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Business Entrepreneurship Non-fiction

Built to Sell: Creating a Business That Can Thrive Without You

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According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own. To illustrate this, Warrillow introduces us to a fictional small business owner named Alex who is struggling to sell his advertising agency.

2010-02-01
John Warrillow

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